Ronaldo & Messi - AGAINST Each Other
Confrontation between Ronaldo and Messi. Now not only on the field, but also in stores
Six years after Cristiano Ronaldo Lionel Messi launches his own clothing brand. Now the two most titled footballers of our time will be able to compete in the fashion world. Cristiano has long been accustomed to the fashion industry and earns $ 6-10 million a year from his CR7 brand, while Messi is taking his first steps in a new field. Football lovers closely associate Ronaldo with fashion, but Messi has never been famous for his catchy outfits and frequent appearances at clothing shows. However, the Argentine decided to try his hand at a new business and last week presented the first collection of his own brand Messi in the Santa Eulalia boutique in Barcelona.
Range and prices
It's too early to expect a variety of choices from the Messi brand ... At the moment, only six items are available for ordering on the website of The Messi Store: two T-shirts, a polo, a sweatshirt, a hoodie and an olympic jacket. The collection will be updated every week. Several more T-shirts and longsleeves, as well as a bomber and pants are planned to be released by November.
According to Ginny Hilfiger, the collection will include several items autographed by Messi. The items from Lionel's first line are quite consistent with the style of the footballer himself: comfortable sportswear without much chic. Messi's collection is primarily about usability.
T-shirt - $ 80.
Longsleeve - $ 70 .
Hoodie - $ 170.
Krish's image is much brighter. Therefore, items from the assortment of the CR7 brand are distinguished by their elegance, which can be traced, first of all, in the collection of shirts and shoes.
Ronaldo appears to be heavily involved in the design of his clothes.
The CR7 brand was born in 2013. First of all, Cristiano began to produce underwear and socks. In 2014, shoes appeared, then shirts and jeans.
The average price for a pack of three CR7 briefs is $ 33.
Two pairs of socks can be purchased for € 8, while casual shoes range from $ 92 to $ 148.
New denim collection from CR7 has not arrived yetfor sale. Last year, jeans prices ranged from $ 78 to $ 148.
Who helped the footballers develop the brand?
Ginny Hilfiger (sister of Tommy Hilfiger, the creator of the famous American by Tommy Hilfiger). Ginny served 15 years as Executive Vice President at her brother's firm and is now developing her own brand, Ginny H. Leo's sister Maria-Sol has taken over as Brand Manager.
Ronaldo has recruited super-professionals to design and promote the lingerie collection. The footballer was assisted by New York-based designer Richard Chai and Scandinavia's leading manufacturer of underwear and socks, Danish brand JBS Textile Group. Cult photographer John Rankin was in charge of the advertising campaign for the second lingerie collection. He created photo projections with posing Ronaldo, which were placed on the facades of buildings in seven cities around the world: New York, Madrid, Berlin, London, Lisbon, Milan and Paris.
It is noteworthy that both football players themselves act as models for their brands.
Where to buy clothes from football players?
On the website The Messi Store you can order delivery to Russia. It will cost $ 8.
In 2015, an online store CR7 was opened in Russia. However, two years later, investors suspended funding for the project. The assortment and social networks of the Russian site CR7 have not been updated for about three years. But on the official website CR7 you can also arrange delivery to Russia.